Lingerie

Got a lot of items on your wish list and a tight budget? Now you can head on a shopping spree and save money online in Dubai, Abu Dhabi, and all UAE. Visit our sale section for the latest discounts and promos we have across our different categories including men, women, kids, home, and beauty.


Make your choice for your new closet additions from our discounted women's clothes collections. Start with picking one of our tops, cardigans, or shirts and blouses with the size and color that suit you and your taste, then shop your bottom wear from our trousers or skirts and complement your outfit with one of our shoes. The next step is to shop for the needed accessories; choose from our elegant collections of bags, necklaces, and all the other accessories you want. Last but not least, explore our collection of beauty products offers including skincare products, makeup products, and tools.


Want to shop for men's clothes at low prices? Browse through our sale collections of men’s shirts, t-shirts, trousers, and nightwear. Complete your look with one of our jeans and trousers and a good pair of shoes.


And don’t forget about your little ones! Explore our various collections of clothes for kids of all ages including outfits with prints featuring their favorite characters from comics and cartoons, nightwear and pyjamas, as well as outdoor outfits including shirts, t-shirts, trousers, and many more.


Want to refurbish your home a little bit or add some missing items? Discover our H&M Home products for bedrooms, living rooms, and all house rooms including furniture, glassware, bed linen, and many more other household products.


Don’t miss out on our best offers and shop your needs from H&M UAE now. Don’t forget to download our app for a better and faster shopping experience and to be the first to know about our exclusive offers and promotions.

Lingerie

Discover the world of sexy lingerie

Let's explore together the world of lingerie and provide you with expert tips to find what you feel good about and in it. From bra sizes to babydoll and sexy lingerie, we got you covered.
 

Bra Sizes, Lingerie Styles & Essential Guide

One of the basic yet essential steps before getting your new lingerie, is knowing your correct bra size. Many women wear the wrong sizes without realizing it! that results in discomfort and an unflattering look. To determine your bra size you will need to measure your band and cup sizes, band size is the number that you see within your bra size, for example, 30, 36, or 40, to measure it wrap your tape around your rib cage just below your breasts, cup size is the size of that part of a bra that holds the breasts and the difference between your band size and the fullest part of your breasts determines it. We all change over the years so don't stress if your size got to change with time, next step of getting your sexy lingerie is choosing your favorite style and what aspect of your body you want to highlight, babydolls and push-up bras are trendy styles, the babydoll is a short sleepwear feature lace or sheer fabric, and perfect for those who want to show their legs and curves. push up bras emphasize your bust and provide you with lift and support with the illusion of a bigger and fuller bust. To complete your lingerie, you will need panties, which have different styles, always choose the style that complements your body and underwear. Two popular styles are thongs and boyshorts, thongs provide you with a seamless and alluring look, while boyshorts provide more coverage and are perfect to wear with a soft bra for everyday use.
 

Embracing Body Positivity. Never compromise comfort.

It's important always to remember that in fashion there's something for everyone, and lingerie is not limited to specific body types or sizes, whatever your shape there are always styles that can make you feel irresistible! choose underwear that enhances your favorite aspects and makes you feel more confident and empowered. Never compromise comfort when choosing your sexy lingerie, the last thing you want to feel is being restricted and discomfort. Seamless design, adjustable straps, and hook-and-eye closures are features that contribute to a comfortable and supportive fit, look also for underwear made from soft fabric like lace and silk which are soft against your skin.